Today more than ever, retailers are faced with the challenges of selling locally while competing globally. To be successful, they must provide a shopping experience that inspires customer loyalty. Retailers that understand their customers’ shopping habits can build strategic global supply chains that anticipate demand. One way to achieve this is with a scalable technology platform based on industry standards.
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entire enter- prise, the best-run retailer must have a scalable future-proof technology platform. Real-time enterprise management gives the retailer the ability to monitor the full range of retail business processes as they occur. An example of this is tracking a purchase order across a global supply chain ' from the factory to the port of lading, to the vessel, to the port of unlading, to the consolidator, to the warehouse, to the store, and, ultimately, to the customer. Each point along the retail